World Craft

Established in 2004 in Nihonbashi, Tokyo, World Craft was founded with the mission to create “the stationery people always wished existed”. The brand is a beloved staple in the washi tape community, widely recognized for its innovative “Kirakira Masking Tape” (キラキラマスキングテープ) series, which features elaborate foil-stamping techniques including gold, silver, and holographic effects. As a specialized division within the Kato Ken Holdings Group, one of Japan’s major stationery conglomerates—World Craft masterfully balances whimsical, trend-conscious designs with large-scale industrial reliability. Their extensive catalog, ranging from clear stamps to decorative tapes, is designed to make high-quality creative tools accessible for every journaling enthusiast.